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Unleashing the Power Within: Comprehensive Strategy

A Comprehensive Strategy for successful digital transformation 

The second phase of digital transformation project includes the development of a comprehensive, long-term digital transformation strategy. This strategy serves as a fundamental guide for improving the digital skills and capacities of users, as well as the capabilities of key stakeholders. Additionally, the strategy systematically assesses the external environment, including socioeconomic and geopolitical factors, and the internal environment for timely identification of opportunities and threats that could affect the company’s survival.

The purpose of every digital transformation strategy we develop is to align digitalization goals with the business objectives of the organization within which the transformation takes place. This strategy identifies key areas for improving in the form of defined measures and activities, requiring an individual approach and in-depth analysis of user needs. To ensure the digital strategy’s relevance, longevity, and usefulness, it must be viewed as a living document and periodically aligned with any changes in business objectives and new expectations of crucial stakeholders. 

In defining the best approach to digital transformation for this customer, we give equal importance to technological, human, and process aspects which are clearly defined in the project’s first phase. In addition to the above, the purpose of the digital transformation strategy is to set and ensure the achievement of the company’s long-term goals, which include: 

      • continuous development based on which the company ensures further economic growth and competitiveness in the manufacturing segment,  

        • improving the organizational and process structure of the company to ensure that product delivery is timely, cost-effective, and of high quality, and  

        • expanding the share of the existing market and capturing new market shares. 

      In addition to the defined long-term goals and measures, and recommendations for their implementation, we provide customers with operational plan templates and a rough timeline to monitor the activities taken and ensure their quality implementation strategically. As in the analysis of the current state, the main guiding principle of the strategy is focusing on both process and human and, ultimately, technological aspects of development. Since all three action areas are interrelated, neglecting one would make it difficult for the user to achieve the desired level of digitization and consequent business transformation. 

      In conclusion, a well-crafted long-term digital transformation strategy is essential for enhancing digital skills, aligning goals with business objectives, and identifying opportunities and threats. By prioritizing technological, human, and process aspects, organizations can achieve continuous development, improve structures, and expand market share. Monitoring activities and fostering synergy among these key elements ensures successful digitization and business transformation. 


      To conclude

      You have reached the end of the last of three blogs on the topic of Digital Transformation Consulting for Addressing Complex Business Challenges. Read other blogs from the series about Vision & Approach and Analysis of the current state.

      Josipa Puljić

      Josipa Puljić

      As a Junior Business Consultant, Josipa brings to Nephos a diverse skill set acquired through 2 years of experience in finance and administration and an additional year of experience in business consulting (primarily in the IT sector). With a Master's degree in Political Science and a specialist's degree in Public Relations, she is well-equipped to tackle the complexities of everyday business challenges. She is particularly passionate about strategic planning, operations, and communication, and has a strong interest in project management, as evidenced by her IPMA-D certification.
      June 30, 2023